Patient Referral Websites

Patient Referral Websites can be an excellent tool in getting a lot of patients if you choose the right ones. Many of the sites will over saturate the market, which only harms you, but makes them more money. We also have dealt with hundreds of plastic surgeons, lasik surgeons and cosmetic dentists throughout the United States and Canada. Cosmetic referral sites can be a huge asset to your business, but they can also be a huge drain. We have a lot of experience and know which sites tend to work the best, which sites don’t and which sites to definitely stay away from. Let us help you in your decision process. When choosing a patient referral website, we recommended, at minimum, having the following questions answered.

A. What qualifications does a surgeon need to have to advertise on the site? Important only because you do not want to be affiliated with people not qualified to do what you do.

B. How many Past Clients do you have? If they can’t remember, or don’t know you may have to worry. I know of one company that has about 400 current clients, but over 1,100 past clients. Your chance of succeeding there is much lower than other websites.

C. Follow your instincts – Then wait a day – Then make a decision. A day never hurts anyone in sales. If the company you are considering can not wait a day, they probably need your business more than you can imagine.

D. Call their clients – Do not rely solely on client names they provide. Peruse the website and find some people you know, in non-competitive areas. If you don’t know anyone, then just call a couple random clients. Be sure to point out that you are in a non-competitive area, so they do not see you as competition and feel free to give you an honest opinion.

For a full list of recommendations, please email us here. If you are smart in your decision process, you can really increase your chances of succeeding online!

Conversion Tools
Patient conversion is getting a patient to take the next step, from just looking at your website to taking an action of contacting your office to come in for a consultation or procedure. There are many aspects of patient conversion that must be weighed. One of the more important parts of patient conversion is having a website that runs fast. If patients have to wait for page to load for a long time, they likely will just move on to the next website. We have 25 unique patient conversion tools that are custom built into every website we design or takeover. This gives you a very high competitive advantage which will result in more patients for you and less for your competition. We work with hundreds of plastic surgery, cosmetic dentistry and lasik practices nationwide and we know what works and what does not work.

To learn more about the patient conversions tools used by NKP Medical Marketing, contact us here.